We’re seeing gap re-open in the field but it’s not going to be filled with technology, but service, knowledge and expertise will be key.  The rugged Market serves the line of business customers who know how important their mobile, data capture solutions are to their business.  These customers will seek out the resellers who not only show they have what it takes on paper, but also can continually demonstrate their value.

Expertise must be freely given, Service must be at the core of everything you do and customers will expect more and more but will reward dedicated resellers who put the client’s business and services first.

The hardware is almost becoming the element that is replaceable, after all with bell curves flattening out in all markets as an endless stream of alternative devices hit the market it will force customers to choose the right provider and everything else will fall in to place.

The Rugged and Mobile blog.