So with so many mobile OS choices, how do you choose the best one for your business solution? I personally think that it’s all now boiling down to how easy it is to develop applications for an OS and I believe the battle in our “enterprise” market will not be won by just the OS and companies that can make it easy to develop, deploy and support their OS, but also to the ones who make it easy to innovate, adopt and own the OS as part of a unique solution offered by resellers and software houses alike.
Here at RAM we’re of course tweaking OS’s and helping customers with them all the time but we’ve found that less and less time is spent on the same set up tasks on Android than with Windows Mobile but instead we’re getting questions that are delving far more deeply into the features of the OS. For example we get a lot of questions about how to get devices talking to each other, how to get “things” talking to each other and USB and Bluetooth communication. Indeed it seems people are doing a lot more with their OS’s than ever before as businesses need to innovate more than ever to simply survive.
It seems the Windows mobile adopters aren’t the ones at the forefront of innovation any longer, pushing the OS envelope out.
Will this be Apples Achilles heel? Maybe, it’s still highly targeted by many software houses, has a decent accessory platform and is well catered for through hybrid development frameworks and the recent launch of SWIFT means IOS has just been made easier to develop for, but is Apple able to open up enough and support those developing for their platform better?
Google on the other hand are actually having to address too many flavours of Android on the market being a victim of their own success if you like. Openness isn’t a problem here and Android is as popular now with hybrid development frameworks but developers haven’t quite adopted it like the IOS tribe just yet.
Microsoft is a mess. There… I said it! They had the enterprise market cornered but have just given it to Android on a silver plate. There’s lots of rhetoric, loads of people stating they know what’s going on but won’t put pen to paper themselves, but I sit and talk with lots of Rugged suppliers every week and none of them know for sure. I can talk to Apple, I talk to Android people but we’re a Microsoft house here and I can’t remember the last time they talked to us. Windows Embedded 8 forces developers to use Windows 8, new expensive tools have to be bought and from personal experience it’s easier to convert existing apps to Android in my view. I think Microsoft have their work cut out re-gaining the trust of their loyal tribe before they can go take more market share. However they’re still Microsoft, they still own half the server market, they still have a string desktop presence, despite the radical pressure from mobile devices and many businesses will welcome a fresh Microsoft tool set which will have a lot of help and support built-in.
Blackberry is easy. They’re gone, we’re all just waiting for them to leave the party, it’s starting to get awkward now!
So if you’re currently looking for the right mobile OS it’s not easy, you need to think and the next blog will try to address that…